Way back Wednesday: This Woman in Business is Cleaning UP!

WE Mag interview w/ Swipes CFO--This Woman in Business is Cleaning UP!

• Tell us about your business?
• Swipes inc is the minority/women owned company that produces Swipes Lovin Wipes ®, are an all natural, biodegradable, compostable, dispersible, and flushable personal hygiene wipes that are, free of alcohol, chlorine, and dyes, made of 98% renewable resources and are intended for adults to freshen up before and after intimate moments. Because it is enhanced with only aloe and vitamin E and are also hypo-allergenic, they are safe and soft for even the most sensitive places.
• Please tell us what being a business owner means to you and why you became an entrepreneur in the first place?
• Before I started Swipes Inc, with my partner, Vera, I had the intention of starting medical school. Although, I was excited about continuing my education, I felt as though there was something more that I wanted to do. Now that Swipes Inc is running on all cylinders, I have the freedom to work with people I want, get involved in events and charities I care about, and take pride in knowing that I am offering an eco friendly product that is priced reasonably and therefore accessible to more people.
• What or who has been your greatest influence in business and why?
• My inspiration was my mother, who after working 17 years for someone else, decided to open her own Physical Therapy office, she has never been happier because she finally gets to treat patients with personal care and attention. The greatest influence was my sister, she is an environmentalist and guided me in all aspects Green.
• What would you say is your greatest professional accomplishment to date?
• From a business stand point it has definitely been: overcoming the hurdles placed in front of us by large companies, but slowly and surely they have seen the value and opened their doors.
• What’s the best advice you have received in business that you wish to pass on to our readers?
• Get advice from as many different channels, don’t accept the word of one person as the final answer. Everyone you meet has words of wisdom, but ultimately your gut instinct will make the best decision.
• What has been the most effective marketing initiatives or programs you have used to promote your business?
• Apart from the social media, the most effective initiatives we have taken have been to get involved in local and non-profit organizations. By providing product samples to people at these types of events, we get the product directly in the hands of the consumer and we get to support a cause. Great for branding and all around feel good experience.
• What one thing have you learned as a small business owner that has served you well over the years?
• Ask questions. No matter how good you are at your business, there is no possible way you can be the expert in all aspects of your business. Nobody is going to know or love your business more than you. But don’t be afraid to know your limitations, people are always willing to help, especially in their area of expertise. It gives them a chance to shine, helps your business, and facilitates in better decision making
• Are there any resources or tools you’d like to share with other small business owners that have helped you run your business?
• I believe this depends on the area of your business. If, for example you are an eco company, get involved in eco groups, communities, events, etc. If you are a baby product, get involved with mommies. And ask them what they want. If you have a great idea, but don’t know how to get it out there, nobody will know you exist.
• Do you have any new projects coming up (or have you just completed a big project ~ reached a milestone, etc.)?
• We just celebrated out official Grand Opening Party, as members of certain communities, we reached many people and by hosting the event at our location, giving away samples, we made sales, new customers, and were even interviewed by the local media. In addition, after months of chasing, piles of paperwork, and endless emails we have just been welcomed into a large distribution company. Very exciting.
• What do you do for fun/relaxation?
• Living in Florida, I definitely take advantage of the things around me. I love to go for a run outside with my Jack Russell, “Ocean.” To cool off in the heat I am an avid scuba diver, and I love to go fishing and cook what I catch. To relax (and so much more) I enjoy Hot Vinyasa Yoga.
• What is Number One Business Goal you plan to accomplish over the next year?
• To make Swipes a household name.
• You want to write a book on: Cooking what you catch-recipes for the kitchen and for life, learning how to take advantage of your resources, whether it be food ingredients or life experiences
• Is there anything else you’d like to share with our readers?
• I just published a Children’s book, but it was just for fun.
• It is called the Adventures of the Chinchilla and the Gorilla:
• What’s the best way for our readers to connect with you?
• http: //www.swipes.com
• http: //www.facebook.com/swipesfans
• https: //twitter.com/#!/sexyandgreen
• https: //www.youtube.com/user/SwipesLovinWipes?feature=mhum
• http: //sexyandgreen.tumblr.com/

The difference between Biodegradable and Compostable

Now-a-days…we live in, what I call, “The Green Age.” More and more people are jumping on the “green” wagon and are trying to do what they can to reduce their carbon footprint. These new green-newbie’s are transitioning and unless you’re a “green-a-holic”, you may not be familiar with a lot of the “green”-words. Here at Swipes Lovin Wipes, we stand by our claims, two terms of which cause a little confusion at times! So today we’re going to break down the difference between—Biodegradable and Compostable.

Biodegradable

Let’s start off with a pretty common word…Biodegradable. Some of us learned that word in High School…well at least that’s the first time I remember hearing it. My definition of “biodegradable” was anything that is natural enough to easily degrade and become one with the earth again (without causing any issues). I’m sure I’m close but let’s look at the actual definition. According to dictionary.com, Biodegradable means:

           

            Capable of being decomposed by biological agents, especially bacteria.

Many items are biodegradable but that doesn’t make it good for the environment. Biodegradation can happen over a period of days or hundreds of years—and that makes the difference between what is “good” or “bad” for the environment.  The more natural the item is the faster it will biodegrade. Essentially biodegradable products should break down into water, carbon dioxide, and biomass in a reasonable amount of time. For example an apple core will never biodegrade in a landfill but take 2 weeks in a backyard compost, a matter of days in a industrial composter, and 8 weeks in a ocean. Regular plastic cups will never biodegrade in a landfill, there’s an unknown amount of time on how long it would take in backyard compost or in an industrial composter. But we do know, plastic is very hard to breakdown, so much so, that once it’s in the ocean it goes through photodegradation (breaking down plastic into smaller pieces) and turns into a trash island for about 450 years! Now that’s a big difference!

 Compostable

Compostable products are just like biodegradable products but better! When broken down, rich nutrients are released into the soil called humus, making Compostable products some of the best for the environment. The usual breakdown time for a compostable product is one to four months. These products should be able to become usable compost in a timely manner through an appropriate composting program or facility, or in a home compost pile or device. This compost can then be used for gardening and planting! No harsh chemicals or pesticides to worry about! 

Swipes Lovin Wipes

 Swipes is proud to be both biodegradable and Compostable! Whether you flush our truly flushable wipes down the toilet or compost us in some dirt...will degrade naturally becoming one with the planet!

Check out our site to see our Eco-effects!

Special Thanks to the Chic Ecologist who helped me shed light on the effects of plastic!

 

Until next time...Peace, Lovin, Swipes!

Teagan Shepard gives Swipes Lovin Wipes an honest Review

I recently received a package of Swipes Lovin' Wipes from Swipes in exchange for an honest review. I was not required to give it a positive review.

I found Swipes on Facebook. I knew they were wipes, but not much more than that did I know; I hadn't tried them. I asked them if I could review a pack, and they were more than happy to send me a pack to check out.

Swipes are marketed as wipes to use before and after intimate encounters, but I found that they are more than that. I actually liked how well they cleaned Kiddo's hiney after a stinky, smeary diaper. It only took one wipe, and afterwards his hiney smelled like cucumber, not alcohol and baby powder.

Continue Reading Teagan's Review...

Calling all fans, followers, and Swipes Lovers---Are they Swipe Worthy?

It's "Freaky Friday" and this question just came to me...what makes you or them (a partner) Swipe worthy?

Let me shed light on such a question. When it comes to the time to do the deed...what are your requirements for your partner!? What qualities would they have to possess for you to use your beloved Swipes Lovin Wipes for them or on them?

Some food for thought:

Do they have to be...

• sexy and hot
• great personality
• Intelligent
• funny
• have morals or values
• or just a human body...

Curious minds like to know! Please tell me!!!!

Peace, Lovin, Swipes!

 

 

2nd Green Revolution Reviews our product!

Product Review: Swipes Lovin’ Wipes

by Eric Wilson on July 12th, 2011

Last month I received a product to review. Here’s the thing, this product is a bit different than what we’ve reviewed on the site in the past. Intended for use before and after “intimate moments”, Swipes Lovin’ Wipes are made from 98% renewable materials. The wipes, which come in either individually wrapped “to go” or 42 count packages, can be flushed down the toilet instead of thrown away in the trash.  In addition to their intended purpose, the wipes can also be used for the following:

personal care wipes

baby and toddler wipes

flushable moist toilet wipes

anti-microbial wipes

glass and window wipes

hand sanitizer wipes

household disinfecting wipes

other surface cleaning wipes

Read more: http://2ndgreenrevolution.com/2011/07/12/product-review-swipes-lovin-wipes/#ixzz1RtsMLbtm